Deployed a full analytics layer including all customer touchpoints from any digitized system such as social media and company websites. Usingthat data, we created a reporting giving a hollistic view accross companies and a single centralized repository for our CRM system.
Benefits
Enabled fast data sharing with management | Enabled remarketing campaigns | Granular customer analytics and identification
Tech Stack
Azure Data Factory, Databricks, Azure Functions, PowerBI
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- Analytics